Business

Laughing at the CIO

Bob Boiko, author of the Content Management Bible, has written a short but powerful modern-day fable about IT leadership entitled Laughing at the CIO.

Laughing at the CIO

I enjoyed the book enough to provide cover blurbs. Here's one they didn't use:

In Laughing at the CIO, there is no such thing as the intranet, and neither emperor nor elephant wear clothes. This revealing parable about information strategy is required reading for executives, managers, and anyone else who would prefer not to find themselves indecently exposed.

Disclosure: I'm honored to be a member of Bob's circle of trust.

Strange Connections

This short video provocation by Clay Shirky (delivered at Supernova 2007) is about enduring love, and it's well worth watching.

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Information Architecture 3.0

In response to recent attacks and the Web 2.0 phenomenon, I've written Information Architecture 3.0. If I'm wrong about my predictions, at least I'll have time to write more than one Semantics article a year.

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The Long Tail

I just ordered a copy of The Long Tail by Chris Anderson. I figured I should read it, since it's all about findability.

The Long Tail

Here's an excerpt from an interview with Chris:

In the book, I go all the way back to 1896 and the Sears, Roebuck catalog. The radical technology then was the railroad, which was supposed to bring Amazon-size variety to the Kansas prairie. Which must have seemed amazing back then. Cable TV, digital TV -- that brought an explosion of choice to television. A key one clearly was Amazon.com, where they offer practically everything. And it's not just about a massive increase in variety; it's also about a massive increase in findability. In a physical store, it's often hard to find obscure products, if they're even there. The ability to search on the Web lets us find the variety.

Sound interesting? Time to buy your copy. And, to qualify for Free Super Saver Shipping, grab one of these similar books too. Long live the long tail!

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CIO Insight

I was recently interviewed by CIO Insight magazine about Why Information Architecture Matters. I'm not sure I did justice to the topic, but at least I managed to put concepts like authority, credibility, and information architecture in front of 50,000 CIOs. Oh yeah, and I did mention Ambient Findability though I suspect most CIOs have neither the time nor inclination to actually read books.

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Information Architecture for CEOs

In writing Ambient Findability, one of my many ulterior motives was to introduce information architecture concepts and value(s) to a mix of audiences completely unfamiliar with our IA Book or the IA Institute or the IA Summit.

So, I'm very excited by early signs of interest from outside. For instance, in past weeks, I've been interviewed by Entrepreneur Magazine (business owners) and Forrester Magazine (CEOs) and invited to speak at an upcoming conference on Open Source Intelligence (CIA, MI5) alongside Howard Bloom, Alvin and Heidi Toffler, and a potpourri of ambassadors, colonels, and brigadier generals.

And, most recently, the lemur book was reviewed by John Hagel, a Top 100 Business Guru who led the global strategy and electronic commerce practice of McKinsey for years. I love how the review begins...

Information architecture - the words themselves are enough to cause the eyes of most executives to glaze over. It's abstract, likely to be complicated and expensive and unlikely to produce near-term revenue, much less profit, impact. "Ambient Findability" - these words won't help the average executive much either. Even my Microsoft Word application doesn't like findability - it keeps suggesting that I change it to fundability (there's a certain perverse logic here because, as I will suggest below, findability will lead to fundability).

...and how it ends:

Morville provides us with a very well-written, even eloquent book, drawing much needed attention to a key dimension of competition going forward. Business executives of all types will profit from reading this provocative book.

After reading John Hagel's glowing review, I'm ready to rename the book Information Architecture for CEOs. Or at least suggest it as an entry term along with lemur book, af, ambient fundability, (c)ia, 0596007655, and ia for your mom.

So, thanks to everyone who's helping to make the lemur more findable outside its natural habitat of trees and leaves.

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You Are Here

Welcome to findability.org: the next generation. In case you haven't noticed, it's a borg. I mean, it's a blog. Yes, after years of quiet resistance, I've succumbed to the call of the blogosphere. I've been assimilated.

In blogging, my most transparent and prosaic goal is to promote my new book, Ambient Findability. I've poured blood, sweat, and tears into this strange text, so I won't be shy about inviting folks to read it.

That said, I'm hoping this blog will go beyond the book. As my classification scheme hints, I'll be writing about authority, business, culture, design, search, ubicomp, etc. And let's not forget the oft-maligned category of miscellaneous. I very much reserve the right to write about seemingly random topics.

So, if you want the original findability, it's there but not here. And if you like this new place, please come again, or better yet, leave a piece of yourself behind.

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